Question: . Use the table ( matrix ) below to assess the profitability and attractiveness of the local financial / banking sector. a . Replace the

. Use the table (matrix) below to assess the profitability and attractiveness of the local
financial/banking sector.
a. Replace the items in the third column (Description) with the relevant realistic
information connected to each force.
b. In column four (overall Impact) indicate whether the overall impact of each force
on the industry is low, medium, or high.
c. Based on your analysis above, indicate your position on the overall
competitiveness, attractiveness and profitability of the local/financial sector.

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