Use this financial table to write a paragraph about the Objective of Nike company

Coca-Cola's current objective is to become a total beverage company. By adopting more disciplined and streamlined brands portfolio management plus data driven and consumer focused innovation and marketing, as well as digitized networking of its global system, Coca-Cola aims to become a total beverage provider that offers customers around the world the best choice of drinks throughout the day. Specically, it has the objectives to win more customers and gain market share globally, strengthen system capability, and accelerate growth. To drive and achieve this objective, Coca-Cola is laying out three initiatives which are expanding the inuence, scope and scale of the company by designing better mixes of local and global brands, strengthening the organization's ability to be more efcient internally and be able to cope with external pressures by building a closely networked organization, and lastly, making everyone's life better by doing business sustainably, growing faster, and giving back to societies, employees, partners. and investors. Ultimately, Coca-Cola is aiming to become the local and global leader and dominant player of the beverage industry. 10 Financial Objective: Improve Standing to Get More Investors by Decreasing Liabilities Increase Net Income Decrease Operating Costs Measures: Debt to Equity Ratio Targets: Nike's 2022 Debt to Equity Ratio is 0.61. The industry average is 0.69. Goal is to reach the average. Initiatives: - Improve Inventory Management by Improving the Supply Chain Infrastructure. Prioritize Decreasing LongTerm Debt by at least $400 million a year, They are currently decreasing their debt by $200 million for the past couple years. They are now in a better standing to double it. Return on Equity Ratio Revenue in Target Markets Return on Assets Operating Margin Nike's 2022 ROE is 40.74%. Goal is to bring it up to 50% and up again. Increase net income percentage since it has a negative decline the past quarters. Restructure the operating systems and supply chain management. Increase prot by evaluating productivity and eiciency of departments to assess which needs to improve. Assess cost managment strategies, especially since costs are rising such as utilities and materials. - Increase marketing on teens and women to increase sales revenue - Improve the Efciency of Current Assets since it will help provide for the daytoday operations. The increase of Nike's Current Assets is declining compare to the past quarters. Analyze the effectiveness of each section of the supply chain and nd out which needs to be improved or removed. Re-evaluate the contracts with the independent contractors around the world to see if the company can get a better deal