Use this marketing research process( include 5 step ) to analyze your opportunities for a job or a admission to graduate programs (Think of yourself as a product and employers/departments as potential customers). 1) Lay out your research plan in writing (1.5 pages of word file)

The Marketing Research Process . Problern to solve 1. Identify the problem Project objectives Research questions Information needed 2. Develop the research plan Research & analysis methods Responsible parties Secondary data review 3. Conduct research Primary data collection Suitable mouthods & techniques Data formatting & analysis 4. Analyze and report findings Interpretation of results Raport & recommandations 5. Take action Thought and planning Evaluation of options Course adjustment & execution