Question: Using a company as an example, be sure to name the company and explain why trend analysis is so important in directing the future of

Using a company as an example, be sure to name the company and explain why trend analysis is so important in directing the future of the company. Be sure to address trend analysis within the firm and within the industry. That means youll want to explain what you see happening in the industry in which the company competes. Its probably a good idea to indicate the companies it competes with too in your answer so we're on the same page.

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