Using Amazon in Emerging Markets By: Amy Nguyen-Chyung, Elliot Faulk, Investigate Amazon's international logistics: Does the company
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Using "Amazon in Emerging Markets" By: Amy Nguyen-Chyung, Elliot Faulk, Investigate Amazon's international logistics:
Does the company use the same logistic strategy in emerging markets as the one used in the American market (e.g., fulfillment center, sort center, and distribution center)?
If different, how is it different? What are the needs of emerging markets in terms of logistics?
Would it be better to differentiate (or localize) its logistic strategy to better fit emerging markets such as India?
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