Question: Using DDB Table 1B through 7B, what characterizes people committed enough to favorite brands to resist other brands when they are on sale? What are

Using DDB Table 1B through 7B, what characterizes people committed enough to favorite brands to resist other brands when they are on sale? What are the marketing implications of this?

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Using DDB Table 1B through 7B, what characterizes people committed enough to favorite brands to resist other brands when they are on sale? What are the marketing implications of this?

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