Using the excerpts provided, determine how each firm is oriented in the marketplace as production, sales, market, or societal. Each statement originates from a real company in the marketplace. Company names will be revealed after you submit your answers.

Keep in mind that each selection could lead to some debate amongst experienced marketers, but we've chosen and edited the following statements to more clearly align with one of the orientations.

For exam purposes, you will not be asked to make these distinctions without clues from the definitions and descriptions of each orientation $($the lecture slides are a good resource for reviewing these$).$

Graphic icons for production, sales, market and societal orientations

Use the multiple choice options below to select an orientation for each firm's statement.