Question: Using the five forces framework, analyse the competitive forces in the airline industry facing Qantas. Evaluate Qantas's prospects for profitability and growth in the next

Using the five forces framework, analyse the competitive forces in the airline industry facing Qantas. Evaluate Qantas's prospects for profitability and growth in the next five years. To support your analysis, use past and current annual reports and relevant news or company disclosures.

Discuss Qantas' competitive strategy since 2000 based on Case 1 Part A; discuss whether there have been significant changes in its competitive strategy in 2022, especially facing the current/post-Covid-19 circumstances.

What is Qantas' competitive advantage, if any and can it still be sustained in the current/post-Covid-19 situation?

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