$$ Using the How Would You Do That? $2$ segment in Chapter $4$ as a guide, evaluate the value curve in an industry. How might a new entrant reconfigure some of the success factors in this industry to create an alternative business model? Explain your reasoning in detail $($The choice of the industry is entirely up to you, but you should not use any examples that are already in the textbook. Furthermore, please prepare an original analysis. In other words, do not borrow an analysis that appeared in another source.$)$