Question: using the insighrs how can feedback help inform SWOT elements for Bath&BodyWorks . what is one strength one weak ess one opportunity and one threat

using the insighrs how can feedback help inform SWOT elements for Bath&BodyWorks . what is one strength one weak ess one opportunity and one threat
Bath&Body Works Inc. is a leading fragrance and personal care company that is known for being customer-focused in everything they do. Some of the feedback loops within the company include customer feedback through various sources, social media comments, online reviews, and formal surveys through their scents and senses. "Bath & Body Works is a global leader in fragrance with the brand's products currently in approximately 40% of U.S. households, and many more around the world." They continue to build on their winning track record by meeting customer demand for head-to-toe fragrance and expanding into new categories. A key feature of Bath & Body Works deep customer connection is their award-winning loyalty program, My Bath & Body Works Rewards. It now boasts over 37 million active members and offers points to redeem for free products, exclusive access to special events and collections, and birthday gifts to surprise and delight their customers. (Bath&Body Works Inc., 2024) In many ways. Bath&Body Works Inc., uses the feedback to help direct new promotions and develop new retail offerings. They are also a brand that develops relationships with other popular products, such as Disney, and utilizes the collaboration to promote specific items, such as the scents promoted as Disney Villains during Halloween time:
using the insighrs how can feedback help inform

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!