Question: Using the PESTEL framework and building on the CPL/IPL case study presented in class, examine the differences a manager could encounter in the international business

  1. Using the PESTEL framework and building on the CPL/IPL case study presented in class, examine the differences a manager could encounter in the international business environment of a small developing country compared to a larger developing country.

    How do you recommend the manager should overcome two (2) of the constraints likely to arise in either of the countries?

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