Using what you have learned in Assignment#1, you are going to develop your own business school (or school of business) in Metro Vancouver that will target a particular segment of the business school market. This means that you will need to think of who your target consumer is. In this part of the assignment, we are going to focus on the personality of a brand, i.e., the brand persona . When we are developing our brands personality, we base it on the description of an idealized or typical consumer in our target market. To help you get started in developing a clearer image of your brand and its personality, begin by filling in the blanks for the below statements. Once you have done this, write a one-paragraph description of your brands personality/ brand persona. Then, construct a small poster that illustrates your brands personality/brand persona and incorporates key points of your paragraph. Insert your paragraph and poster in this section of the assignment, labeling them clearly and carefully. My brand personas name is ______. My brand personas gender is ________(female, male, other). My brand personas age is ________ and is a member of the _________ (Millennial, Generation X, etc.) generational group. The highest level of education attained by my brand persona is _______(high school, etc.). My brand personas current occupation is ______ (student, teacher, etc.). My brand personas goal/dream occupation is ______ (school administrator, etc.). My brand personas marital status is ______ (single, divorced, etc.). My brand persona has ____ children. My brand persona is ______ (not very sensitive, sensitive or very sensitive) to price changes when making purchases. My brand persona values ________ (environmental sustainability, international trade, etc.) very highly and wants it to be part of her/his career. . My brand personas interests are ________ (reading, cycling, etc.).