Value cocreation refers to Multiple Choice outsourcing component parts for production processes. relying on fewer products to create a profit. customers acting as collaborators on a product. the lifelong relationship between customer and company, using multiple media sources in a promotional campaign. How has the dependence on services changed in the U.S. economy? Multiple Choice O Services continue to play a minor role in the U.S. economy. Services are not considered a component of the U.S. gross domestic product. Services and products represent equal percentages of the U.S. gross domestic product. Today, services account for a higher percentage of the GDP than in previous decades. Services do not play as a large a role in the U.S. economy today compared to ten years ago. When considering price within the marketing mix, price consists of Multiple Choice the affect of the cost on a company's bottom line. the cost of a product to the producer. the length of time between marketing exchanges. the money the consumer pays to receive the product. O the money, time, and energy buyers give up in exchange for a product Isabelle phoned her insurance agent to renew her auto insurance policy. On that same call, the agent attempted to sell her one of the firm's new life Insurance policies. The agent was pursuing a growth strategy Multiple Choice diversification market development product proliferation market penetration product development