Version A: Section B (10%)- Case Studies. Answer ALL questions in this section in the answer sheet provided. Each question carries 2 marks. Question B1 A British firm has a long history in developing advanced healthcare products for women customers. Their products were popular for the past thirty years because they had strong research team managers and research staff with good cooperation and outputs. In recent years, some experienced research staff resigned and this firm recruited some new staff as replacement. Many team managers found the new research staff's knowledge and experience were inadequate and thus they had established additional steps to check the new staff's proposed plans on new products. It was not casy for the new staff to get their ideas to be accepted by team managers. David Cheung, a newly promoted team manager in this firm, adopted his own management style. He usually encouraged his research team staff to put forward their own ideas for new product development. He quickly considered and approved those good proposals. Consequently, his team members were willing to work hard with their own ideas proactively for new product development. Which principle of Fayol's 14 Principles of Management that David Cheung has adopted to manage the research staff in his research team? (2 marks) Question B2 Bryan Wong is the CEO of SmartX Technology. SmartX was established in 2005. It designs professional smart home, hotel control and energy management systems for different personal and corporate customers around the world. It also provides related equipment and after sales maintenance services. Currently, Bryan finds that the service level of the existing supplier declines. The supply of lighting fixtures becomes instable. The quality of its products also drops. The defect rate becomes higher and higher Bryan decides to select a new supplier for lighting fixtures for his company's smart home system. He has decided the quality of product is the most important consideration. It is more important than price but price is more important than lead time. Then lead time is more important than integration. Integration is the least important consideration. According to the decision-making process concept, which step is Bryan performing? (2 marks) Page 8 of 10