Question: Vertical Integration vs. Transfer Competencies To create hovering cars, Lockheed Martin must use some of its current aerospace system technologies. You decide to establish a

Vertical Integration vs. Transfer Competencies To

Vertical Integration vs. Transfer Competencies To create hovering cars, Lockheed Martin must use some of its current aerospace system technologies. You decide to establish a new business unit that will handle this new product line. Which of the following methodologies do you recommend for entering into this segment with the least investment? Transfer competencies from your aerospace division to the new hovering cars division to develop components for converting cars to hovering cars. Vertically integrate by building the business surrounding all of the component parts of a hovering car to manufacture it in its entirety

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