Question: Vicky keeps a close eye on her company s internal and external environment to discover possible opportunities for new products and to discern possible threats

Vicky keeps a close eye on her company

s internal and external environment to discover possible opportunities for new products and to discern possible threats from the competition. In which activity is Vicky engaged?

Group of answer choices

the synergistic approach

SWOT analysis

corporate spying

management by observation

competitive intelligence

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