Question: Victor ' s top management is deciding whether to embark on a $ 2 6 0 comma 0 0 0 advertising campaign. The marketing firm

Victor's top management is deciding whether to embark on a $ 260 comma 000 advertising campaign. The marketing firm has projected annual sales volume to increase by 14% as a result of this campaign. Assuming that the projections are correct, what effect would this advertising campaign have on the company's annual operating income?

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