Question: Video: Ecommerce Pros and Cons (TIPS!) Article: Pricing Strategies From the textbook, Principles of Marketing Web page: 10 Most Important Pricing Strategies in Marketing (Timeless)

Video: Ecommerce Pros and Cons (TIPS!) Article: Pricing Strategies From the textbook, Principles of Marketing Web page: 10 Most Important Pricing Strategies in Marketing (Timeless) Web page: 8 Pricing Strategies to Use on Your Product, Service or Workshop Website: J. Hilburn Instructions Review the rubric to make sure you understand the criteria for earning your grade. Read and review all of the links available within the Resources section of this page. Visit the website, J.Hilburn. Navigate to the Discussion page and respond to the following questions: Many new entrepreneurs underprice their goods and services. Why? Discuss the connection between the prices a company establishes for its goods and services and the image it creates for the company. What advantages does J.Hilburns pricing strategy create for the company? What risks are associated with the companys low-price strategy? What advice on pricing would you give J.Hilburn?

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