Walmart's managers use performance analysis to determine whether guidelines and standards are being met regarding the company's marketing efforts, as well as in a variety of other areas that contribute to the company's success. Using a SWOT analysis can help identify the areas of strengths, weaknesses, opportunities, and threats.

Instructions

Look into external research on marketing management and internal Walmart and performance analysis. Based on course content and the results of your research work the SWOT

1. Use the template below to complete an analysis for the Hardlines team lead at Walmart which is over Sporting goods, crafts, stationery, and celebrations
   • SWOT Analysis Template

SWOT Analysis Strengths Weaknesses Your advantages Areas for improvement Opportunities Threats Situations to apply your advantages Where you are at risk