Question: We established that there is more than one segment (or piece) of the overall value (supply) chain. Select the TWO choices below that are the

We established that there is more than one segment (or piece) of the overall value (supply) chain. Select the TWO choices below that are the terms for those TWO sections/pieces. In order to receive any credit for this question, you must be sure to select the TWO choices below that are correct. Indirect Channel Retailer Channel Marketing Channel Direct Channel Supplier Network We discussed five attributes of offerings that can help us understand the rate of adoption of an innovation by target customers (i.e., can enable or hinder adoption). Which of the following is NOT one of those factors? Trialability Complexity Relative Price Compatibility Observability

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