Question: We have chosen the IKEA case> We will focus on the dynamic buyer-seller relationship. We have chosen the Innovation network as our research theme to

We have chosen the IKEA case> We will focus on the dynamic buyer-seller relationship.

We have chosen the Innovation network as our research theme to investigate the role of digitization in business relationships.

The reason behind our decision is innovation networks play an important role in digitalization by supporting continuous improvements.

Conclusions and Recommendations for the company or case?

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