Question: We need to achieve 8 5 % FEATURE DESIRABILITY. FEATURE DESIRABILITY is a measure of how well your backpack design aligns with your segment's PREFERENCES.
We need to achieve FEATURE DESIRABILITY. FEATURE DESIRABILITY is a measure of how well your backpack design aligns with your segment's PREFERENCES. Which of the following is the most important CHARACTERTISTIC for the UTDOOR ENTHUSIAST segment?
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