Question: weaker geographic coverage than key rivals in performance - based sports apparel - namely Nike, adidas, and Under Armour product line breadth remains significantly smaller

weaker geographic coverage than key rivals in performance-based sports apparel-namely Nike, adidas, and Under Armour
product line breadth remains significantly smaller than global market leaders Nike and adidas-lululemon's main strength is in yoga and fitness apparel for women
(Click to select)vv
Lululemon's offerings in sports apparel and leisure/casual wear for women, men, and youth are comparable to Nike, Adidas and Under Armour
weak retail merchandising skills and store operations capabilities
slow growth in direct-to-consumer sales (e-commerce) via the company's website
(Click to select)vv
poor leadership that has delivered unimpressive financial and operating results
 weaker geographic coverage than key rivals in performance-based sports apparel-namely Nike,

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!