Week $04$: Tutorial Task

Task $01$: Create a "Competitive Analysis Table" for the proposed business for your assessment and present the "Competitive Analysis for Investors" using the provided template from the tutorial's task sheet.

Competitive analysis template

$\backslash$table$[[,\backslash$table$[[$Of some importance to$],[$buyers$]],$Of moderate importance to buyers,Of high importance to buryers$],[\backslash$table$[[$Things we do that$],[$they don't$]],\backslash$table$[[$Why are you doing$],[$these$?]],\backslash$table$[[$This category gives you the ammunition to$],[$win your run$-$ of the mil customers$]],\backslash$table$[[$Anything that coes in here probatly$],[$commands a premium and is your secret$],[$weapon to ultimately dominate. The stiff in$],[$here is the reason your company ultimately$],[$gets acquired.$]]],[\backslash$table$[[$Things we do better$],[$than them$]],,\backslash$table$[[$This category is hard to articulate in your$],[$product marketing$]],\backslash$table$[[$Your competitors have probably identified a$],[$lot of leatures that customers value highly.$],[$but maybe you have some seciet sauce that$],[$makes it better.$]]],[\backslash$table$[[$Things we do equally$],[$well$]],,\backslash$table$[[$Features that go in here are like Table$],[$stakes$"$ to play in the market you're after$]],\backslash$table$[[$Features that go in here are like "table$],[$stakes$\text{'}$to play in the market you're after$]]],[\backslash$table$[[$Things they do better$],[$than us$]],\backslash$table$[[$This is stufl you got$],[$carried away doing, and$],[$yet came up shorter than$],[$your competition, but that$],[$doesn$\text{'}$t matter anyways$]],\backslash$table$[[$A lot of times, stufl will naturally move from$],[$here upwards as you refine your product.$]],\backslash$table$[[$This catogory should be the focus of your$],[$product roadmap efforts.$]]],[\backslash$table$[[$Things they do that$],[$we don't$]],\backslash$table$[[$This is normally legacy$],[$stufl that your$],[$competitors wasted time$],[$on doing$]],\backslash$table$[[$There are many reasons for stulf to be here.$],[$Some are good for you $($because the market$],[$is changing and your competitors didn't$],[$realize$),$ some is bad for you $($you thought it$],[$was unimportant so you didn' build in$)]],\backslash$table$[[$You are clearly at a disadvantage when your$],[$buyers value sornething here, so steer away$],[$from product proposition and center on$],[$service or relationship.$]]]]$

Portraying Competitive Analysis for Investors Template:

$\backslash$table$[[,$IVersatebles.,UMEEFA:,ubrace$(0$ubrace${)}_{\text{H}\text{e}\text{r}\text{m}\text{a}\text{n}\text{M}\text{i}\text{l}\text{l}\text{e}\text{r}},\backslash$table$[[$Office$],[$DEPot$]],$Steetcase,HAWORTH$],[grad$ Lifetime Warranty,$0,,\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]]],[,0,,0,\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PROOUCTS$]]],[1$ Free Shipping,Q$,,\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]],\backslash$table$[[$SOME$],[$PRODUCTS$]]],[$Green Manufacturing,$0,(,($a$),$SOME,$0,ox$