Question: WEEK 2 Based on your item sales analysis reports for the past two quarters, you've brought it to the attention of the executive team that
WEEK
Based on your item sales analysis reports for the past two quarters, you've brought it to the attention of the executive team that sales in the grab & go cases in all of the stores have become stagnant. The executive team has tasked you with bringing them several suggestionsincluding one recommendationfor new products to try. Your recommendation will be piloted for three months in the busiest location to assess demand for this new product. After researching lots of options you've narrowed down your suggestions. Of the three options you're proposing, which one do you recommend?
A Local freshpressed juices. Nature's Nectar is a local artisanal juice bar that offers oz juice blends at wholesale for $ per unit. The drinks have a shelflife of three days and come in eight different juice blends. Nature's Nectar will offer The Daily Grind a special pack size during the trial run, as a result of the exposure they'll receive at your busiest location. This special pack includes four units per flavor with a minimum order of six packs everyotherday, which is in line with their delivery schedule.
B Bagel chip & flavored cream cheese snack packs. This is a relatively new product from a wellknown national brand. These snack packs come in four different varieties, two savory and two sweet. They have a shelf life of approximately four months and wholesales at $ per unit. A case includes units and your distributor requires a fourcase minimum for every order.
c Local chocolate confections. A friend of one of The Daily Grind's store managers is trying to get her confectionary company off the ground. For the opportunity to showcase her products, Ellie is willing to negotiate several factors. She'll deliver product weekly for free, requires no minimum order and will provide marketing materials to promote the new product. Ellie's Bon Bons include two large pieces of decadent chocolate candy per pack, have a shelf life of one week and wholesale for $
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