Question: Week 4: Interactive Learning Activity4.1 Learning Outcomes:Outline an understanding of the global competitive environment and the changing marketing practices.4.2 Action Required:Chapter Name: Read Ch-7 Business-to-Business

Week 4: Interactive Learning Activity4.1 Learning Outcomes:Outline an understanding of the global competitive environment and the changing marketing practices.4.2 Action Required:Chapter Name: Read Ch-7 Business-to-Business Marketing from the text book- Dhruv Grewal and Michael Levy (2020) Marketing (8th Edition). McGraw-Hill Education, Digital Version: ISBN13: 978-1-260-71743-3.Test your Knowledge (Question):Discussion Question #1 LinkedIn has grown into a platform that firms use for a variety of business needs. Choose a firm of interest and explore the content on its LinkedIn page. How is the firm using LinkedIn to attract customers, suppliers, or employees? 4.4 InstructionsAnswer this questions in test your knowledge section.Post your answer in the discussion board using the discussion link below(Week4: Interactive learning Discussion)

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