What are the criteria for effective segmentation?

Select one:

a. Identification, undifferentiated, niche, responsive

b. Identification, sustainable, responsive, accessible

c. Identification, responsive, substantial, accessible

d. Identification, targeting, positioning, sustainable

Which is not an objective of branding?

Select one:

a. Introduce new products

b. Repetition

c. Repeat Sales

d. Identification

One of the keys of effective public relations is: ???

Select one:

a. Controlling emotions when dealing with the public

b. Company image in the face of tragedy

c. Dealing with integrity with the media

d. warmth and competency