What area(s) of the general external business environment do you believe changed in order to provide an
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- What area(s) of the general external business environment do you believe changed in order to provide an opportunity for a company like AirBnB to form. Is there a changing area of the general environment that you believe will be a threat to their business model in the future?
- If we consider AirBnB to be a new entrant into the hospitality/short stay vacation industry. According to Porter's Five Forces, how attractive is this industry (remember attractiveness is determined by more or less of the Five Forces in total)? What might be particularly difficult for a new startup?
- AirBnB created a new business model focused on peer-to-peer short stay exchanges. They faced difficulty in progressing from the startup to the growth phase. How did AirBnB finally overcome entry barriers and experience explosive growth?
- What industry phase is the short stay peer-to-peer vacation industry in? How might this affect future planning at AirBnB?
Related Book For
Auditing Cases An Interactive Learning Approach
ISBN: 978-0132423502
4th Edition
Authors: Steven M Glover, Douglas F Prawitt
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