Question: What can you manage with CRM software? Select all that apply. Event-based marketing Product data management Campaign management Lead management Question 5 (10 points) If


What can you manage with CRM software? Select all that apply. Event-based marketing Product data management Campaign management Lead management Question 5 (10 points) If you are the marketing manager for a large Fortune 500 firm, and you needed to evaluate your customer acquisition budget and strategy, what are key performance indicators (KPIs) you could measure? Select all that apply. Cost per acquisition Long-term value of acquired customer Whether or not your CFO is pleased Number of customers acquired When you become a member of the local Gym Fit Center, you can be rewarded with a free month for every new member your recruit to the gym. This offer is an example of what customer acquisition tactic? Customer Referral Scheme (CRS) Direct Traffic Acquisition (DTA) Bate and Switch Rebate Special
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