Question: What differences distinguish between structured and unstructured databases? What are the three different types of structured customer-related database? What are the challenges for data integration

  1. What differences distinguish between structured and unstructured databases? What are the three different types of structured customer-related database?
  2. What are the challenges for data integration and how to solve it?
  3. Social media and user-generated content generate a wealth of information about key customers, information that is not available in operational databases. Identify the challenges of integrating these new data into a traditional CRM system.

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