Question: What do marketers hope to learn about their consumers through marketing research? Whether consumers are making unethical purchasing decisions What customers need and want and

What do marketers hope to learn about their consumers through marketing research?
Whether consumers are making unethical purchasing decisions
What customers need and want and how to satisfy those needs and wants
When, how, and where consumers make their purchasing decisions
Why people make the purchase decisions that they do
 What do marketers hope to learn about their consumers through marketing

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