Question: . What, in your view, is meant by the term Concept of Newness? Why is the concept of newness so important in the successful launch

. What, in your view, is meant by the term Concept of Newness? Why is the concept of newness so important in the successful launch of a new product/service?

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What, in your view, is meant by the term Concept of Newness? Why is the concept of newness so important in the successful launch of a new product/service?

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