Question: What internal resources and assets does Zynga have that may give it a competitive advantage? What issues did Zynga face in formulating its initial strategy?

What internal resources and assets does Zynga have that may give it a competitive advantage? What issues did Zynga face in formulating its initial strategy? What challenges did Zynga face as it implemented strategy, and what choices does leadership have to make now in order to attain and sustain a competitive advantage? How did Zynga choose to compete and what innovation is left for it to pursue

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