Question: What is a vertical marketing system ( VMS ) ? Question content area bottom Part 1 A . A channel arrangement in which producers, wholesalers,
What is a vertical marketing systemVMS
Question content area bottom
Part
A
A channel arrangement in which producers, wholesalers, and retailers act as a unified system
B
A channel arrangement in which producers, wholesalers, and retailers act independently from one another
C
A type of disintermediation
D
A channel arrangement in which two channel members at the same level partner to exploit an opportunity
E
A channel arrangement in which manufacturers sell directly to buyers
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
