Question: What is an appropriate problem statement / strategic challenge for the Charles Chocolates case? Everything is fine at Charles Chocolates. The Board of Directors is
What is an appropriate problem statementstrategic challenge for the Charles Chocolates case?
Everything is fine at Charles Chocolates. The Board of Directors is overreacting.
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The Charles Chocolates Board of Directors has charged Steve Parkland to double or triple the size of the company within years. The strategy must fit the company's culture and gain support of the board, management, and employees.
Charles Chocolates should start selling more nonpremium chocolate to compete with Hershey's.
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