Question: What is behavioral targeting? How can it be used to exploit business opportunities? What ethical problems can arise from behavioral targeting on the internet? How

What is behavioral targeting? How can it be used to exploit business opportunities? What ethical problems can arise from behavioral targeting on the internet? How can combining ethics and psychology contribute to the advancement of effective behavioral targeting? What is the importance of behavioral targeting to an online marketing firm?

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Answer Behavioral Targeting Behavioral targeting is a marketing strategy that involves tracking and analyzing consumers online behaviors such as websites visited searches conducted content viewed and ... View full answer

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