What is one audience attribute for which a metric does not currently exist. Why do you think
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What is one audience attribute for which a metric does not currently exist. Why do you think this attribute is important? Why isn't it currently being measured? How much the lack of an existing metric be affecting our understanding of the media environment?
Related Book For
Introduction to Management Accounting
ISBN: 978-0133058789
16th edition
Authors: Charles Horngren, Gary Sundem, Jeff Schatzberg, Dave Burgsta
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