Question: What is Share of Voice ( SOV ) ? Question 1 5 options: The percentage of total online conversations that focus on a specific brand.

What is Share of Voice (SOV)?
Question 15 options:
The percentage of total online conversations that focus on a specific brand.
The number of ads a brand is running at any given time.
How often a brand is mentioned in the media.
The percentage of consumers who are aware of a specific brand.

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