Question: What is the customer decision process? A . Problem recognition, Information search, Alternatives evaluation, Purchase behavior, Post - purchase behavior. B . Defining the research
What is the customer decision process?
A
Problem recognition, Information search, Alternatives evaluation, Purchase behavior, Postpurchase behavior.
B
Defining the research problem, developing the research plan, implementing the research plan, and interpreting and reporting the findings.
C
The art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value.
D
None of the answers describes the research process.
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