Question: What is the primary difference between staple goods and consumer packaged goods ( CPG ) ? Brand names are more important to help distinguish CPGs
What is the primary difference between staple goods and consumer packaged goods CPG
Brand names are more important to help distinguish CPGs from competition
CPGs cannot be returned to the store if the consumer doesnt like a product, Staples can.
Consumer Packaged Goods are sold in bulk and packaged by the consumer
Marketing budgets are much lower for CPGs compared with Staples.
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