Question: What is the primary factor that determines the total fees that franchisors can charge franchisees who want to affiliate with the franchisor's brand? The strength
What is the primary factor that determines the total fees that franchisors can charge franchisees who want to affiliate with the franchisor's brand?
| The strength of the brand name and the revenue the name will bring to the hotel | ||
| The location of the hotel | ||
| The location of the franchisor's headquarters | ||
| The number of hotels affiliated with the franchisor |
What is the term for a citizen of one country who is employed in another country?
| Visitor | ||
| Expatriate | ||
| Emigrant | ||
| Immigrant |
Which company's motto is "We are Ladies and Gentlemen serving Ladies and Gentlemen"?
| Ritz Carlton | ||
| Four Seasons | ||
| Hyatt | ||
| Marriott |
Lodging facilities can be categorized into different segments based on different variables. Which one of the folloiwng is NOT a valid variable that can be used to categorize lodging facilities meaningfully?
| Location. | ||
| Room Rate. | ||
| Service | ||
| Guest educational level |
Which type of skill is most important for top-level hospitality managers?
| Technical | ||
| Clerical | ||
| Computer | ||
| Conceptual |
What is true about an investor in a hotel?
| The investor must be a corporation. | ||
| The investor must manage the hotel. | ||
| The investor must be an individual. | ||
| The investor seeks a return on their investment. |
What is the lodging industry term for an organization that provides travel booking services on the Internet?
| ADR | ||
| RevPAR | ||
| OTA | ||
| GOP |
Most of the entities below are classified as Chains. Which one is a Parent Company consisting of multiple chains?
| Hampton Inn | ||
| Radisson | ||
| Accor | ||
| Holiday Inn Express |
Which of the following is true about working for a very large hotel company compared to working for a very small one?
| There are fewer opportunities to advance and relocate in larger companies. | ||
| There is greater risk of becoming unemployed in larger companies. | ||
| There is less prestige associated with larger companies. | ||
| There will be less access to senior executives in the larger company. |
"Take care of associates and they will take care of the customers" is the service philosophy of ____.
| Marriott International Hotel Group | ||
| The Ritz-Carlton Hotel Management Company | ||
| The Hilton Hotel Group | ||
| Inter-continental Hotel Group |
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