Question: What is the PRIMARY reason why marketers should include mobile as part of their overall digital marketing strategy? A. Consumers like to watch videos on

What is the PRIMARY reason why marketers should include mobile as part of their overall digital marketing strategy?

A. Consumers like to watch videos on their smartphones.

B. Most Internet users spend more time on their smartphones than desktops.

C. Mobile is the only channel that supports owned media, earned media, and paid media.

D. The number of searches performed on smartphones is expected to surpass searches performed on desktops by 2021.

One limitation with video advertising is that the ads can only run on YouTube.

A. True

B. False

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