Question: What makes a high / low pricing strategy appealing to sellers? Multiple Choice It does not require the seller to continually offer sales or deep
What makes a highlow pricing strategy appealing to sellers?
Multiple Choice
It does not require the seller to continually offer sales or deep discounts.
It attracts two distinct market segments.
It allows the seller to market itself as an "everyday low price leader."
It reduces the need for slotting and advertising allowances.
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