What problem does your product or service solve?

Describe the total market for your solution. Who are potential customers $($list at least $3)?$

What are the key segments within this market?

Identify and briefly describe $1-3$ segments that your company serves.

Which segment does your marketing plan focus on$,$ and why? Why do you believe this segment will offer growth and profit opportunities?

Complete a thorough SWOT analysis of the company you chose. Identify all strengths, weaknesses, opportunities, and threats.

What is the mission statement of the organization?

List at least $1-3$ objectives of the company.

List at least one goal per objective goals of the company.