Question: What role does competitive intelligence play in shaping a company's marketing strategy? A . It focuses on imitating competitor strategies without regard for the company's

What role does competitive intelligence play in shaping a company's marketing strategy?
A. It focuses on imitating competitor strategies without regard for the company's unique
strengths.
B. It limits the scope of marketing activities to avoid direct competition.
C. It is used only for short-term pricing decisions and does not influence overall strategy.
D. It provides insights into competitors' strengths, weaknesses, and market positions, enabling
the company to make informed strategic decisions.
What role does competitive intelligence play in shaping a company's marketing

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