Question: What two elements are likely to be used in promotion during the prepurchase stage of the consumer buying decision? Multiple select question. advertising that informs
What two elements are likely to be used in promotion during the prepurchase stage of the consumer buying decision?
Multiple select question.
advertising that informs the buyer of the existence of the product and the seller
direct marketing to attract repeat purchasers
samples that provide a lowrisk trial
personal selling to introduce a product to an unaware potential customer
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