Question: When a company issues a press release to announce a sizable donation to a national charity, it is using _ _ _ _ _ _

When a company issues a press release to announce a sizable donation to a national charity, it is using________ to generate goodwill and maintain a positive corporate image.
Question content area bottom
Part 1
A.
personal selling
B.
public relations
C.
sales promotion
D.
direct and digital marketing
E.
advertising

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!