Question: When a company purchases another business that does something different from what the purchasing company does, the purchasing company is using a strategy of .

When a company purchases another business that does something different from what the purchasing company does, the purchasing company is using a strategy of . Pretend that you own a small coffee shop. You have decided that this year is a good time to grow your business, and you have chosen to do so by acquiring a laundromat next door to you. This is an example of . Question marks have market shares and are in growth markets

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