Question: When a company segments its customers based on a set of variables, it is using a . Latent class analysis b . The multi -

When a company segments its customers based on a set of variables, it is using a. Latent class analysis b. The multi-attribute model. Conjoint analysis. Cluster analysis.

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Q:

Data Set Information: The dataset has 3 8 7 6 5 rows comprising purchase orders of customers from grocery stores. These orders can be analysed using Market Basket Analysis or clustering for...

Q:

Sony knows the exact screen size price and functions their customers are looking for a new TV . Which segmentation technique should they use? A . Conjoint analysis B . The multi attribute model c ....

Q:

a tv company wants to know if their customers value sound or picture quality more in order to develop the best product. Which market research technique should they use so customers can make a series...

Q:

SUMMARY OF LEARNING OBJECTIVES AND KEY POINTS 1. Identify the basic elements of organizations. Organizations are made up of a series of elements: Designing jobs Grouping jobs Establishing reporting...

Q:

What attributes should the company focus on while designing the communication plan? For the exclusive use of J. Barry, 2020. A00183 March 31, 2014 Revised 18 June 2019 Cerenity Sanitiser: Marketing...

Q:

kindly reviewed this article The current issue and full text archive of this journal is available de Emerald Insight at www.emeraldinsight.com/2016-469x.htm Downloaded by Ghana Institute of...

Q:

MKT500 Discussion Board 9 "Trending Now" The lectures that correspond to the topic is attached for your information. Thank You MKT500 Discussion Board 9 \"Trending Now\" Marketing Research Response...

Q:

3.2 Identifying FR level of importance using factor analysis The level of importance of the FRs is determined in this study by the application of factor analysis (principal component technique). The...

Q:

Read the information in all photos and answer the questions using what you read. 2.3 Students treated as customers Gruber et al. (2010), in their research paper, treated students as customers in the...

Q:

Read, analyze and explain the following article: make a essay, presenting your analysis of the pricing strategy used in this article. Explain the importance of the presented pricing strategy....

Q:

The Southside Counseling Center was established on January 10, 2013, to provide a variety of counseling services to community residents, including marital and family counseling and treatment for...

Q:

150 orders per week per store $50 average order size 1.5 orders per customer per week 4,500 stores 0.5 hours of associate time to collect and deliver an order Questions: What are weekly sales per...

Q:

Which of the following statements regarding 4 5 7 plans is ( are ) true? An individual who defers $ 2 0 , 5 0 0 to his 4 0 3 ( b ) plan during 2 0 2 2 can also defer $ 2 0 , 5 0 0 to a 4 5 7 plan...

Q:

Make a statement of cashflows in good form. X X M Inbox 2,50 x M Logistics : * Course: ST: X|MyDrive- x B Group 2 Pex Course ID: Cth Moodle X C Get HomeX C Photos Screx Interview X + ....