When a customer is involved in a purchase, he expects all of the followings, EXCEPT: *

3 points

To be offered assistance when a problem or question arises

To use their financial resources as efficiently as possible

To replace their products frequently

To feel appreciated for doing business with the company

All of the following statements are true about how to exceed customer expectations, EXCEPT: *

3 points

Keep in mind that expectations stay the same overtime

Know the needs of the customer

Promise only what can you deliver

Customer expectations are related to the competitors' status

Zara company designs fashion to attract teenagers and young adults that are considered part of Millennials gen. Zara is using which of the following variables? *

3 points

Geographic

Demographic

Behavioral

Psychographic

Jad purchased a Tesla car (electrical car). He is extremely happy with its performance and has encouraged his friends to switch to the electrical car use. Tesla recognizes the effect that Jad has on his friends. This is an example of: *

3 points

Scope of influence

Values

Reputation

Ethics

A customer re-visited an electronic store after one week of purchasing a product. He complained that the product is not working appropriately and he wants to return the product. What is the need that is missing? *

3 points

Price

Appreciation

Service

Quality

A restaurant owner found out that his employee stole some money from the drawer. He tried to face the employee but he denied till the owner showed him the cameras. The owner got angry and fired the employee. When we want to explain the problem we say that: *

3 points

The employee should have been trained about the company's values

The company was not satisfying the employee

The employee was unethical

The company had to develop more its negotiation skills